Sony Bravia 75 Inch X90L XR Full Array LED 4K Google TV
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The Cognitive Processor XR™: is a groundbreaking processor featured in Sony BRAVIA XR TVs. It emulates the human brain's cognitive functions to deliver an unparalleled viewing experience. By cross-analyzing images and understanding how humans perceive them, the Cognitive Processor XR™ reproduces content with lifelike depth, extraordinary contrast, and vivid colours. This technology ensures that every scene is rendered with precision and realism, immersing viewers in a captivating visual experience. By replicating the way the human eye focuses, the Cognitive Processor XR™ creates an incredibly lifelike picture that enhances the enjoyment of movies, shows, and gaming content.
Full Array LED technology: is utilized in Sony BRAVIA XR TVs along with XR Triluminos Pro™ to enhance picture quality. Full Array LED refers to an array of LED lights behind the entire screen, providing precise control over brightness and dimming zones. XR Triluminos Pro™ expands the colour palette, reproducing a wide range of lifelike colours. The combination of Full Array LED and XR Triluminos Pro™ results in stunning visual clarity and vibrancy. The precise control over brightness and dimming zones enhances contrast, allowing for deeper blacks and brighter highlights. Additionally, the expanded colour palette ensures that colours are reproduced with accuracy and richness, providing a more immersive viewing experience.
Acoustic Multi-Audio™: is an audio technology integrated into Sony BRAVIA XR TVs. It utilizes multiple speakers positioned strategically around the screen to create a more immersive sound experience. By aligning audio with the on-screen action, Acoustic Multi-Audio™ enhances the sense of realism and spatial awareness. With Acoustic Multi-Audio™, viewers can enjoy clear, dynamic sound that complements the visuals on the screen. The placement of speakers around the screen creates a sense of directionality, making it feel like the sound is coming from specific objects or characters on the screen. This immersive audio experience enhances the overall enjoyment of movies, shows, and gaming content.
Auto HDR Tone Mapping: is a feature designed to optimize high dynamic range (HDR) content on Sony BRAVIA XR TVs. It automatically adjusts HDR settings to ensure that details in both bright and dark areas of the picture are preserved, providing a more balanced and realistic image. With Auto HDR Tone Mapping, viewers can enjoy HDR content with greater clarity and detail. The feature ensures that bright areas are not overexposed and dark areas are not obscured, resulting in a more natural-looking picture. By automatically adjusting HDR settings, Auto HDR Tone Mapping simplifies the viewing experience, allowing users to enjoy HDR content without the need for manual adjustments.
