Sony Bravia 75 Inch X90L XR Full Array LED 4K Google TV

Snaffle says…

The Sony X90L Series Google TV offers a seamless user experience with Google TV, providing access to a wide range of movies and TV episodes organized into topics and genres based on your interests. It also features voice control powered by Google Assistant for easy control of your TV and other smart home devices. Immerse yourself in gaming with Auto HDR Tone Mapping optimizing HDR settings and HDMI 2.1 features ensuring smooth and clear movement for an immersive gaming session. Whether you're enjoying movies, TV shows, or gaming, the Sony X90L Series Google TV is the ultimate gateway to an extraordinary entertainment journey.

Sony says…

Experience the pinnacle of entertainment with the Sony X90L Series Google TV, a remarkable 4K Full Array LED TV powered by the Cognitive Processor XR™. This TV promises breathtaking visuals and immersive sound that transport you into a world of vibrant contrast and vivid colours. The Cognitive Processor XR™ revolutionizes your viewing experience by analyzing and recreating content the same way humans see and hear in the real world, enhancing focal points for remarkable depth and realism through cross-analysis of hundreds of thousands of picture elements. Not only does this TV deliver stunning visuals, but it also offers an immersive sound experience. With Acoustic Multi-Audio™, the sound is precisely positioned to match on-screen action, creating a more realistic atmosphere. XR Surround virtually creates surround sound using just the TV speakers, providing a true 3D audio experience. Enjoy crisp and bright images with the extended colour volume of the Full Array LED with XR Triluminos Pro™, reproducing over a billion colours and subtle shade differences with natural accuracy. XR 4K Upscaling ensures content is upscaled close to 4K quality for an immersive viewing experience.

The Best Bits

  • The Cognitive Processor XR™: is a groundbreaking processor featured in Sony BRAVIA XR TVs. It emulates the human brain's cognitive functions to deliver an unparalleled viewing experience. By cross-analyzing images and understanding how humans perceive them, the Cognitive Processor XR™ reproduces content with lifelike depth, extraordinary contrast, and vivid colours. This technology ensures that every scene is rendered with precision and realism, immersing viewers in a captivating visual experience. By replicating the way the human eye focuses, the Cognitive Processor XR™ creates an incredibly lifelike picture that enhances the enjoyment of movies, shows, and gaming content.

  • Full Array LED technology: is utilized in Sony BRAVIA XR TVs along with XR Triluminos Pro™ to enhance picture quality. Full Array LED refers to an array of LED lights behind the entire screen, providing precise control over brightness and dimming zones. XR Triluminos Pro™ expands the colour palette, reproducing a wide range of lifelike colours. The combination of Full Array LED and XR Triluminos Pro™ results in stunning visual clarity and vibrancy. The precise control over brightness and dimming zones enhances contrast, allowing for deeper blacks and brighter highlights. Additionally, the expanded colour palette ensures that colours are reproduced with accuracy and richness, providing a more immersive viewing experience.

  • Acoustic Multi-Audio™: is an audio technology integrated into Sony BRAVIA XR TVs. It utilizes multiple speakers positioned strategically around the screen to create a more immersive sound experience. By aligning audio with the on-screen action, Acoustic Multi-Audio™ enhances the sense of realism and spatial awareness. With Acoustic Multi-Audio™, viewers can enjoy clear, dynamic sound that complements the visuals on the screen. The placement of speakers around the screen creates a sense of directionality, making it feel like the sound is coming from specific objects or characters on the screen. This immersive audio experience enhances the overall enjoyment of movies, shows, and gaming content.

  • Auto HDR Tone Mapping: is a feature designed to optimize high dynamic range (HDR) content on Sony BRAVIA XR TVs. It automatically adjusts HDR settings to ensure that details in both bright and dark areas of the picture are preserved, providing a more balanced and realistic image. With Auto HDR Tone Mapping, viewers can enjoy HDR content with greater clarity and detail. The feature ensures that bright areas are not overexposed and dark areas are not obscured, resulting in a more natural-looking picture. By automatically adjusting HDR settings, Auto HDR Tone Mapping simplifies the viewing experience, allowing users to enjoy HDR content without the need for manual adjustments.

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